Speaker:
Jens Hofman Hansen

Reporter:
Bo Fristed

Jens Hofman Hansen will open the workshop with a talk about how search technologies are revolutionizing the way we organize our websites and basically the way we do business.

You will learn:
•why everyone is talking about search
•why you shouldn't copy what Google does
•what's old school and what's new school search
•how search can be used to produce thousands of web pages that look perfectly hand-edited
•how search can help users find what they didn't know they were looking for
•what to do when you are on a small budget

The talk will include loads of inspiring examples from the forefront of search-centred web sites - also the ones that you wouldn't expect were driven by search.

At the end of the talk there will be a little quiz and of course a prize for the winner - the best bottle of beer you can get in Denmark.